摘要 选取旅游经济运行发展指标,对黄杭两市近三年旅游经济规模差异进行比较,探析都市圈战略下黄杭高铁的开通对两地旅游规模影响;采用扎根理论方法归类并分析黄杭高铁对黄山市旅游的影响因素,生成对应概念范畴。研究显示:黄山市加入杭州都市圈后,高铁的开通对降低黄杭旅游规模差异有显著影响;参与成本、目的地品牌和旅游资源异质性是影响游客旅游决策的核心范畴,黄山市相关部门可就降低游客参与成本、打造更为鲜明的目的地品牌、开发异质性旅游资源做出进一步势力。 The research compares the differences of tourism economic scale between Huangshan city and Hangzhou city in the past three years,and analyzes the influence of Huang-Hang high speed railway on the tourism develop-ment of the two cities under the metropolitan area strategy by selecting the tourism economy rumning index.It classi-fies and analyzes the influencing factors of operating Huang-Hang high speed railway on the tourism in Huangshan City by using grounded theory,and generates corresponding concept categories.The research shows that after Huang-shan Gity joins Hangzhou metropolitan circle,the opening of high-speed railway has a significant impact on reducing the difference of tourism scale of Huang-Hang;participation cost,destination brand and tourism resource heterogene-ity are the core category that influences the tourist's decision.Relevant departments of Huangshan City can make further efforts to reduce the tourists'participation cost,to create a more distinctive destination brand and to develop heterogeneous tourism resources.
机构地区 黄山学院旅游学院
出处 《宿州学院学报》 2021年第2期27-30,60,共5页 Journal of Suzhou University
基金 安徽省人文社科研究一般项目(SKHS2019B03) 安徽省人文社科研究重点项目(SK2019A0429)。
关键词 黄杭高铁 黄山市 杭州市 旅游发展 Huang-Hang high speed railway Huangshan City Hangzhou City Tourism development
分类号 F592 [经济管理—旅游管理]
